How to Create a Long Term Successful Social Media Marketing Strategy for Businesses

Q: What are your thoughts on creating a successful, long term social media strategy for yourself or your clients? What are the metrics you measure to make sure it’s working? How long in advance do you create the content you rollout?

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Entrepreneurship Answered is a collection of answers from the #AskGaryVee Show which is one entrepreneur’s take on leadership, social media, self-awareness, winning, marketing, venture capital, arbitrage, digital media, influencers, company culture, start-ups, attention, content, management, empathy, legacy, parenting, family business, crushing, storytelling, thanking, jabbing, right hooking, hustling, and the New York Jets.

Gary Vaynerchuk is a serial entrepreneur. Fresh out of college he took his family wine business Wine Library and grew it from a M to a M business in just five years. Now he runs VaynerMedia, one of the world’s hottest digital agencies. Along the way he became a prolific angel investor and venture capitalist, investing in companies like Facebook, Twitter, Tumblr, Uber, and Birchbox before eventually co-founding his own VC.

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